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Think of a brand that you believe develops outstanding products but does not effectively market them. In contrast, can you name a brand that demonstrates exceptional marketing skills but disappoints in terms of their product offering? Justify your choices by explaining the rationale behind them.

Could you kindly explain the most appropriate approach to announcing a 10% price hike to our valued customers?

Detail a time when you encountered uncertainty and elucidate your approach in devising a solution that addressed the concerns of all stakeholders.