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Share an anecdote about a project where you hit the brakes halfway, opting for a new trajectory. How did you handle this sudden change, and what consequences, positive or negative, did it bring about?

How would you describe the key disparities between a digital marketer and a product marketer?

Share your strategy for maximizing customer loyalty and minimizing customer attrition.

Describe how you've embraced a data-driven approach to problem-solving in your current position.

Discuss a situation where you achieved significant results while working with a tight budget.

Explain a past role where you were given the task of influencing engineering towards a predetermined path.

What factors do you consider when measuring or estimating the market size?

What is one physical product that you absolutely adore and would highly recommend? Can you explain its value proposition and which specific customer segments it caters to? Additionally, please share your creative ideas for an ad campaign to effectively market it.

What are the phases of a new product launch? What do you feel are the key phases of a new product's lifecycle?

How would you define a product launch to be successful? What specific methods or indicators would you employ to measure and track the success of your launch?