You've got your top customer who accounts for 7% of your ARR threatening to shift to a competitor if you don't build some very specific features that only they are likely to use. How are you going to manage this scenario?

Interview question asked to Product Managers interviewing at Microsoft, ServiceMax, Sumo Logic and others: You've got your top customer who accounts for 7% of your ARR threatening to shift to a competitor if you don't build some very specific features that only they are likely to use. How are you going to manage this scenario?.